Joaquin Gardea
Some time in the autumn of 1976 I
answered an ad in the paper and got a job with a 50-ish character with a
sculpted, pencil-thin, two-piece moustache and an insincere-looking smile
featuring many small, straight, extremely white teeth. He had a mellow baritone
voice, a suave, tough-guy way about him, and had a smiling sidekick named
Manuel. His name was Joaquin (“Call me Jack”) Gardea. He liked to be sarcastic
about fellow Hispanics named Jesus calling themselves Jesse or Chuy: “Why don’t
they just call themselves Jee-zus?” he’d ask, and then show that line of straight
white teeth as he laughed. I didn’t mention the Joaquin-to-Jack thing. He was
my boss.
I’d known him since I’d been at
Truckers. Louie’d done some business with him as a subcontractor on some
leather-goods orders. His main visible business was importing, manufacturing,
and selling Mexican and Mexican-style leathercraft. He told me that he was
originally from California .
He’d got involved in buying up stuff cheap in Mexico
and flogging it around the U.S.
in trade shows and marts, and had finally settled in San Antonio .
He called his operation ILFCO, for
Imports and Leather Fashions Company. He also owned a notable conjuntos nightclub, which was in the
front part of his large Southside warehouse/factory, and had Other Business
Interests. The factory part of his operations took up a large segment of his
establishment. He had machines that would carve bags and other leather products
to look as if they were hand-tooled. They took a few minutes to do what Louie
and I had got done in a day. I don’t know if the workers he had operating them
were hired via one of his Other Business Interests or not, but I had the
feeling they were. He carried a large wad of bills in his trousers pocket and
did business mostly in cash. A gran macho,
was our Jack.
The main part of my job was managing a
fair-sized tienda, more a shop than a
stall, that Jack owned in El Mercado, San
Antonio ’s downtown tourist-trap Mexican market. It
specialised in norteño-style
leathercrafts — handbags, belts, jackets, saddles, and anything else that could
be sold with that mariachi-style tooling, whether by hand or by machine. It
also carried the usual range of schlocky souvenirs found in the mercados. When Jack first took me there
to show me the place he said, “Richard, the most important thing you have to
remember is that nobody, anywhere,
actually needs any of this shit.
You’re trading in human folly.” I liked
it fine — playing the fool for the customers, letting them negotiate on the
prices. I could laze around reading Graham Greene novels when it was slow, but
Jack didn’t like it when he caught me doing that. When it was slow I should
have been dusting. How right he was.
Jack decided to send me on sales trips
to flog schlock wholesale in places like Houston
and Corpus Christi .
When Jack decided on short notice to send me on the trip to Corpus and the
beach towns during which my second wife confessed her infidelity, he was amused
and appalled when I phoned her from his office to see if it was cool with her
if I just took off. He was of the opinion that a man should never ask a woman anything, only tell her. I hate to say it, but in this
case he was definitely right. He and she would’ve got on great.
Jack was a bachelor. He lived in a
well-appointed house across the parking lot out in back of ILFCO. I think
Manuel had a room there, too. The one time I was admitted to this sanctum I’d
just got back from out of town, and I was carrying a large wad of cash for him
that he didn’t want to wait for until morning. He and Manuel were eating
steaks. A girl who looked to be about 16 lurked around the room. She was
obviously Jack’s. She did what he said. He said it in Spanish. I don’t think
she spoke any English, which meant that she was probably an undocumented
immigrant. She seemed docile, even resigned. I wondered if she was a by-product
of one of Jack’s Other Business Interests, but of course it was none of my
business.
By the early part of 1977 Jack was
becoming harder and harder to work for. It was the post-Xmas slump and he
wasn’t happy with the value for money he was getting from me. It seemed to me
as if I was making damned little, but Jack was inclined to take a short-term
view of business cash flows. He started to talk about putting me on a percent
of sales, with no guaranteed income. With a lull in business, this seemed to be
a recipe for starvation. Then John Kuehne told me about a job that was open
selling advertising at the newspaper, and said to use him as a reference. I
didn’t see Jack Gardea again after telling him adios.
Bobby Jack Nelson
One of my customers when I was an advertising
jerk with the Northside Sun was Bobby
Jack Nelson, who made and tried to sell wooden tables and bins at a
workshop/showroom sort of place in some far-suburban industrial park. We
chatted extensively.
Bob told me that he’d grown up on a
ranch in eastern New Mexico , somewhere between
Tucumcari and Amarillo .
He said he’d been in his early twenties before he’d ever seen a Jew. Had no idea.
Didn’t even know that Jews and people were the same thing. At about the same
time as he first engaged in visual hebraics, though, he’d answered an ad and
had taken a job as a cowboy on an enormous cattle station in the far Australian
Outback.
Then he’d written two novels, one set
in Australia and one in New Mexico , and they’d
been published. He’d sold the movie rights to one of them, and although the
movie had never been made, just selling the rights had made him enough money to
buy a Mercedes-Benz and the tables-and-bins business.
We yakked about writing and writers
and stuff. He loaned me copies of his books to read and I thought they were
good. He signed the copies I read — wrote witty little inscriptions in them —
and gave them to me. My sales manager at the Sun, a tough-guy ex-marine, was a bit of a literary-cultural poseur. Hung out at the better used-book
stores looking for first editions: that sort of thing. Anyway, he borrowed
Bob’s books to read them and never returned them to me. Signed first editions,
after all.
After a few months Bob cut his hand
seriously on one of his power tools, I’d guess working at night while drunk or
better or both. It reminded me of Paul Osborne’s accidental self-mutilation.
Paul’s wife Judy hadn’t been sympathetic; she’d needed him to be turning out
sellable products. I don’t think Bob’s wife was all that thrilled, either —
they had a couple of little kids, too. Anyway, his business had always been
marginal, at best, and one day it — and Bob — were simply no longer there.
I just did a Google search on him.
He’s written two more novels and a favourably-reviewed memoir, entitled Keepers, and done a bunch of other
stuff, too. In 2014 his step-brother, a blogger who writes under the name Old
Jules, posted a blog in which he detailed some further biographical
information. It seems that in the late 1990s Bob had taken off for somewhere in
South America and would no longer keep in touch with anybody, but then some
friends said that they’d seen him in various parts of Texas . Then he received word that Bob had
done a suicide in an old folks home in San
Saba , Texas in 2013
or 2014.
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